The Wincton Christmas Market is expected to draw large numbers of visitors to the town centre from late November through to 22nd December.
As in previous years, the Christmas Market is situated in The Open with the Cathedral as a back-drop.
The Christmas Market is inspired by German Christmas markets, with wooden chalets as exhibitor stalls offering a wide range of hand-made, craft products which are not available on the high street. Local craftspeople offer a number of Christmas favourites such as jewellery, paintings, glass wares and fine textiles. There are also a host of seasonal decorations for sale. For those wanting food and drink to keep out the cold, there are festive favourites such as mulled wine, bratwurst, mince pies and stollen.
Wincton Cathedral is receiving a significant financial boost from the market, which is now in its third year. Around 50 exhibitors will be at the market this year, each paying up to £5,000 depending upon location. Sales from the nearby Cathedral gift shop and catering outlets also benefit from a significant increase in income during the period of the market.
A spokesperson from Wincton Cathedral said “It’s too early to say how successful the market will be this year but with a strong marketing campaign and all exhibitor chalets now taken there’s every chance of continuing growth.”
Wincton Chamber of Commerce are hoping that increased numbers of visitors to the Christmas Market will create greater footfall in the adjoining High Street area, and give a much-needed boost to commercial retailers in the town. Local retailer Bryan Jones commented “We are looking at various ways we can draw Market visitors in to the surrounding streets, and to frequent our local stores. One suggestion is to hold a torch-light parade through the High Street on the opening night of the Christmas Market.”
A Town Council spokesperson said “We will be directing visitors to the town centre car parks and expect the town centre area to be busy for the duration of the market, particularly on weekends. We are expecting a number of visitors to be arriving as part of organised coach trips which is something we have not seen in previous years. ”